Marketer to Design and Run Focus Groups

LocalMotion

"Are you an amazing marketer who loves listening to consumers? "

Volunteers

1

Application Deadline

16 Jan 2020

Start Date

16 Jan 2020

End Date

28 Feb 2020

Project Type

Online

Location

Central (Hong Kong, Hong Kong)

Causes

Social Sector Supporters

Skills

Languages

English

Opportunity to give back

LocalMotion is getting ready to launch a new product and we are looking for someone who can help us run some focus groups to gauge our target market's sentiment.

The project involves:
1. A briefing meeting with LocalMotion to review the scope of the project and past market research.
2. Design of focus group content with 1-2 revisions
3. Conduct of focus groups
4. Summary of key findings from focus groups in an easy to digest format that LocalMotion can use to inform its final product.

Information on hand

We have:
1. Past research amongst our target market
2. Samples of the proposed new product
3. Branding
4. Target market profiles

Additional skills required

Outcome for the organization

LocalMotion has been developing our site and our offerings so we can help charities and social enterprises create more impact. We are really excited to open the door to our next chapter.

You will like this if you are

Analytical, A good listener and Very Thorough

Project Manager

Belinda  Poole Belinda Poole

Three words to describe Belinda Poole

Optimistic, Resilient and 'A Finisher'

Fun Fact About the Project Manager

I am a pretty haphazard traveller but I love living in different countries and experiencing other cultures. Hong Kong is destination number 6 for me!

About the organisation

LocalMotion

LocalMotion

Staff Size

1-4

Causes

Social Sector Supporters

Our Mission

We exist to help charities and social enterprises in Asia access the professional skills they need to achieve their environmental and social... › read more