Media Buyer to Advise on Offline Ad

Crossroads Foundation

"Can you help us to buy some offline media to promote our new app?"



Application Deadline

10 Nov 2020

Start Date

10 Nov 2020

End Date

15 Nov 2020

Project Type



Community, Diversity & Inclusion , Education, Poverty Alleviation, Social Equality


Marketing Strategy



Opportunity to give back

We are looking for a media buying professional who can help promote our Good City app offline to 400K people.

The project involves:
1) A meeting with LocalMotion to understand the project, the budget and what kind of media buying we are looking for

2) Recommendation for the type of media buying that we should engage in and a call with Crossroads to confirm

3) Assistance to buy advertising.

4) A half hour debrief with Crossroads.

Information on hand

We have all the information that you will need on hand.

1. Suggestions for format of offline advertising to choose from
2. Budget
3. Profile of target audience and target reach
4. Sample of key campaign graphics. We will adapt our key campaign graphics for the advertising.

Additional skills required

Outcome for the organization

The Good City App has been key in facilitating the donation of high quality excess goods to underprivileged sectors of the community who could really use them.

By advising us on our media buying, your efforts will be key to engaging more Hong Kongers to use their excess goods to support the community.

You will like this if you are

Analytical, detail oriented, and familiar with advertising in HK.

Project Manager

Ben Poon Ben Poon

Three words to describe Ben Poon

Outgoing, talkative, fun

Fun Fact About the Project Manager

I count my steps by an app on my phone and I do 12k+ steps daily. Haha.

About the organisation

Crossroads Foundation

Crossroads Foundation

Staff Size



Community, Diversity & Inclusion , Education, Poverty Alleviation, Social Equality

Our Mission

We are helping to eliminate global poverty and increase empathy by bridging the gap between people with resources and those who need them. ... › read more