Circular City Limited
"Can you social media marketing skills help us launch our takeout container reusable pilot.."
Volunteers
1
Application Deadline
31 Aug 2021
Start Date
01 Sep 2021
End Date
30 Sep 2021
Project Type
Online
Causes
Community, Diversity & Inclusion , Environment, Health & Wellbeing, Innovation, Poverty Alleviation, Social Equality, Social Sector Supporters
Skills
Marketing Strategy, Social Media Marketing
Languages
English
Opportunity to give back
Circular City has been developing an ecosystem incentivising Hong Kongers to take steps for a more sustainable life. As a first step, we are piloting a viable system for smart reusable takeout containers. We need some assistance to raise awareness for this amongst the public.
This project involves:
1) Meeting with Circular City to understand the product, launch and the resources we have on hand
2) Creating a powerpoint plan to launch the reusables pilot
3) 2x revisions as necessary
4) Presentation of the launch strategy in a 1 hour presentation to Circular City Ltd
Information on hand
We have:
1) New reusable takeaway box progamme in Discovery Bay and central
2) An existing social media launch plan that can be adapted for Circular City
3) Clear understanding of key messages, target audience and profiles of launch partners.
Additional skills required
Outcome for the organization
We have all the ingredients ready to really make a dent in the problem of waste generated by takeout containers. We are currently being incubated by Cyberport and our proprietary technology is funded for a 6 week pilot this summer.
This launch plan would be key to persuading Hong Kongers to try something new to reduce the mountain of takeaway waste. By lending your social media marketing skills to launch this product and the Circular City rewards scheme - you will also be helping to incentivise Hong Kongers to take practical environmental action that will sustain us all.
You will like this if you are
Excited about game changing technology, social media savvy, driven by sustainability
Project Manager
Ankit SethiThree words to describe Ankit Sethi
Curious, Confident and Empathetic
Fun Fact About the Project Manager
As a born a vegan, I have been eating sustainably since birth! I am also a global citizen, having lived in 5 different cities - but Hong Kong holds a special place in my heart!
About the organisation
Staff Size
1-4
Causes
Community, Diversity & Inclusion , Environment, Health & Wellbeing, Innovation, Poverty Alleviation, Social Equality, Social Sector Supporters
Our Mission
We want to make people’s lives more sustainable and circular, by simplifying and incentivising a sustainable lifestyle. If we are success... › read more